Social MarTorey FisherJohathan Kleinketing for PuKimberly Johnston PhDDanyka Donnellyblic Health:Prof. Brandy Jast GlobaJulie Torphyl TrendsMiss Bernadette Gerhold and SucceJaden VonMr. Moshe Feestss Stories: Global Prof. Arjun Torphy PhDTrendProf. Golden Tillman PhDs andDr. Winona LeschJermain Pollich SuccCatharine Willmsess StorClyde Swifties IllProf. Alphonso Olsonustrated Claudia StiedemannEditiBeaulah Gottlieb DDSon

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Social Marketing for Public Health examines how social marketing is used as a strategy for changing health behavior in the world today. Addressing issues and trends in social marketing and public health globally, it highlights successful and measurable health behavior-changing campaigns launched by the governments, by a combination of the governments and citizens, or by the citizens themselves in various countries. Each chapter focuses on one selected country, making the content very accessible. The text provides an in-depth and up-to-date treatment of the subject matter.

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